27 June 2024 was a momentous day -
REACHA joined hands with Kesari Tours Pvt Ltd to launch a Tourist Guide Training Program for 80 youth of Kupwara and neighboring areas.
The project will be run under supervision and guidance of Indian Army at the Roshan Mushtaqbil Centre in Kupwara (Aspirational District).
The event was graced by the presence of our Chief Guests Major General Girish Kalia - GOC 28 Infantry Division and his team, Ms. Zelam Chaubal (Executive Director, Kesari), Ms. Vandana (Senior Manager, Kesari), Brig(Dr) P M Bali , Veteran (Advisor Strategy and Projects REACHA), Nikhil Pant (Chairman and CEO, REACHA), and other members of REACHA team.
Major General Girish Kalia during his speech emphasized the importance of this new initiative, and also shared how Indian Amry around the valley has been doing initiatives to uplift and mainstream the community. He also shared the brief history of how new Roshan Mushtaqbil center has come into being, and motivated students to come and be part of the program.
Ms. Zelam shared how Kesari Travels started, and how once it was a small venture, and now they operate in all 7 continents. She emphasized that if we dream big and are motivated, then we also can set up our own enterprises.
Both General Kalia and Ms. Zelam deeply appreciated REACHAs impactful contribution to development of Kashmir over the last decade.
Mr. Nikhil shared REACHA's journey in Kashmir began since 2016 and how it has been working with various partners to strengthen Indian Army's operation Sadbhavana. The goal for REACHA continues to always be to strengthen the nation. REACHA seeks a lot of pride in working with Indian Army to work towards this mission.
This project aims to not only create skilled tourist guides, but to also enable a sense of ownership in the youth in Kupwara to realize the potential and beauty of the place, and work towards making it a popular tourism destination for people around the globe. This would strengthen Kashmir's local economy, Indian economy, and also would instill pride for India in the youth!
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